INCREASING THE TOURISM POTENTIAL OF UZBEKISTAN THROUGH THE DEVELOPMENT OF HOTEL ACTIVITIES
- Authors
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Jiyenova Jasmina Donaboy qizi
4rd Year Student of the Faculty of Tourism Chirchik State Pedagogical University
Author
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- Keywords:
- Hotel industry, tourism potential, service quality, digital technologies, innovation, infrastructure, investment, competitiveness.
- Abstract
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This scientific article analyzes the development processes of the hotel industry in Uzbekistan, its strategic importance in enhancing tourism potential, and the factors contributing to increasing competitiveness in the international tourism market. Particular attention is paid to improving the quality of hotel services, implementing modern management systems, utilizing digital technologies, and enhancing the investment climate. The paper also scientifically substantiates ways to increase tourist flow through the development of regional infrastructure, improvement of personnel qualifications, and diversification of services provided.
- References
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1.O‘zbekiston Respublikasi Prezidentining turizm sohasini rivojlantirishga oid farmon va qarorlari. – Toshkent, 2017–2025 yy.
2.O‘zbekiston Respublikasi Turizm qo‘mitasi (Turizmni rivojlantirish davlat qo‘mitasi) rasmiy materiallari. – www.tourism.uz
3.World Tourism Organization (UNWTO). International Tourism Highlights. Madrid, 2023.
4.Kotler P., Bowen J., Makens J. Marketing for Hospitality and Tourism. Pearson Education, 2017.
5.Medlik S. Dictionary of Travel, Tourism and Hospitality. Butterworth-Heinemann, 2019.
6.O‘zbekiston Milliy ensiklopediyasi. “Turizm” va “Mehmonxona xo‘jaligi” bo‘limlari.
7.UNWTO Reports on Tourism Development in Central Asia, 2022–2024.
8.Ziyayeva N. Turizm va mehmonxona xo‘jaligi asoslari. Toshkent, 2021.
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- Published
- 2026-04-28
- Issue
- Vol. 2 No. 4 (2026)
- Section
- Articles
- License
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This work is licensed under a Creative Commons Attribution 4.0 International License.
